What is Claritas?

What is Claritas?

For over 40 years, Claritas has been the leader in data-driven marketing. We have set the standard for the entire industry by offering over 8,000 syndicated audiences built from over 10,000 demographic and behavioral attributes.

What is Claritas segmentation?

Claritas Segmentation. Evaluate market segments by linking consumer behaviors for shopping, financial, media and much more, to gain powerful insights that allow you to create actionable strategies and tactically execute while benchmarking your performance.

Why choose Claritas for your syndicated marketing?

Market more precisely. Improve your ROI. Claritas offers over 8,000 Syndicated Audiences built from over 10,000 demographic and behavioral attributes including four of the industry’s most widely used segmentations: PRIZM® Premier, P$YCLE® Premier, ConneXions®, and CultureCode®.

What is the Claritas and narrative partnership?

Claritas and Narrative announce a new partnership that helps marketers gain quick and easy access to Claritas’ privacy safe consumer data, saving time and money while eliminating data transaction inefficiencies and risk.